Case Study: How ‘MyStudyDestination’ Became an Award-Winning Blog and India’s No. 1 Career Blog?
It’s not easy to gauge the power of content marketing for a brand or a business. It might, however, help you to do so by looking at the case study given below and understanding the value of content marketing and the positive impact it may have on a business: Our client Girnar Global, study abroad consultancy, tasked us to come up with a content marketing strategy that would help them [...]
Where to Start ‘Digital Marketing’?
With the rise in the Internet and digital networks, digital marketing has become an indispensable need for businesses looking to promote themselves. As consumers are turning tech-savvy, entrepreneurs and digitally enabled companies are building their brand on digital marketing platforms, in next 5 years, India will add half a billion more internet users which will compel most companies to turn to digital channels for promotions to reach out to more [...]
5 Email Marketing Strategies You Can’t Miss
With the advent of the internet and its social and news websites, email marketing has become a significant tool for businesses. Those who are wondering what is email marketing, it is a form of direct marketing that utilizes electronic mail to send marketing messages to the customers. It is one of the most effective online marketing tactics. Emails are used to promote services or products and develop relationships with potential [...]
WhatsApp Officially Launches WhatsApp Business App
There is something really interesting for all the WhatsApp users as the Facebook-owned messaging service officially announces the launch of WhatsApp Business app. This presents marketers with an exciting opportunity for effectively managing their conversations with potential customers. The app makes it possible for businesses to interact with customers easily by using tools that facilitate automation, sorting and quick reply to messages. WhatsApp Business WhatsApp Business is a free-to-download Android [...]
3 Different Ways to Market Yourself Effectively
Talk to artists and they would tell you the significance of reinventing yourself time and again in case you wish to market yourself effectively. They are always stuck with choices that can make a complete “do-over” possible for them. In order to connect with their audience, they have to create a persona to whom others can relate easily. Many would agree that the job of a digital marketer is very [...]
Why Are Minimalist Ads the Next Big Thing?
“Less is more.” This seems to be the new mantra in the space of digital marketing. To stay upbeat in the digital market, the ads gurus are giving a lot of significance to minimalist ads- minimal designs and text because less is more in today’s world. With concepts and ideas gaining more importance, the ads overloaded with information are becoming obsolete. Simplicity is the new big thing and minimalism is [...]
7 Amazing Tools for Social Media Marketing
In case you’re into social media marketing, you would know how difficult it can be to manage multiple projects at one time. And you would agree that in order to be successful in your job, you need a proper toolbox equipped with latest graphics, analytics, and productivity tools. These tools don’t only make you more creative but they also enhance your productivity as a social media marketer. In this post, [...]
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