marketing-strategies-in-2020

10 Must-Follow Content Marketing Strategies in 2020

“Breakthrough the content clutter with these ingenious Content Marketing Hacks” With the dawn of a new decade, it’s time to revamp your content marketing strategies to lead today’s super competitive digital landscape. The needs of the netizens are constantly evolving and changing over time. You need nonpareil content strategies before the cookie starts to crumble.  With each passing day, new channels and trends are taking the place of traditional strategies. But, it’s the choices you make that decide whether the ball stays in your court or not. So, here are some unequivocal content marketing strategies 2020 that will help you…
7 Impeccable Hyper-local Marketing Tips to Boost your Business

7 Impeccable Hyper-local Marketing Tips to Boost your Business

You are hungry and want to eat/order your favorite Italian cuisine. What is the first thing that you do?  You pick up your mobile, open Google and ask for “Best Italian Restaurants near me”.  It’s the power of Hyperlocal marketing that brings the most loved restaurants on top of local results. Staying on the apex of local results is the biggest issue for every online business owner. You have to stay relevant to get noticed in your local area. If you don’t show up in the “local searches”, there is every possible chance that you lose a lot of potential…
award-winning blog, no. 1 career blog

Award-Winning Blog and India’s No. 1 Career Blog

It’s not easy to gauge the power of content marketing for a brand or a business. It might, however, help you to do so by looking at the case study given below and understanding the value of content marketing and the positive impact it may have on a business: Our client Girnar Global, study abroad consultancy, tasked us to come up with a content marketing strategy that would help them generate more leads and get more business. The obvious idea they had was to embed a blog on their existing website. We told them up front it could be done…
Where-to-Start-Digital-Marketing

Where to Start ‘Digital Marketing’?

With the rise in the Internet and digital networks, digital marketing has become an indispensable need for businesses looking to promote themselves. As consumers are turning tech-savvy, entrepreneurs and digitally enabled companies are building their brand on digital marketing platforms, in next 5 years, India will add half a billion more internet users which will compel most companies to turn to digital channels for promotions to reach out to more number of people. This will lead to increase in demand for people with digital marketing skills. As a result, more than 18 lakh digital marketing jobs will be generated by…
Email Marketing Strategies

5 Email Marketing Strategies You Can’t Miss

With the advent of the internet and its social and news websites, email marketing has become a significant tool for businesses. Those who are wondering what is email marketing, it is a form of direct marketing that utilizes electronic mail to send marketing messages to the customers. It is one of the most effective online marketing tactics. Emails are used to promote services or products and develop relationships with potential clients or customers. They are sent for the purpose of acquiring new clients or convincing existing clients to purchase something instantly. Email marketing encourages repeat business and customer loyalty. Advantages…